A good design proposition will be customer-centric, recognising that customers are the primary source of revenue, and will include relevant measures to keep customers happy to secure steady long-term income.

Our Brand Before Building methodology is designed to identify and capture the immediate and aspirational needs of your target market and integrate these with a well-designed product.

“Brand before Building is an open and holistic process that helps hone and define our response – leading to buildings that are more aligned and in tune with objectives and the needs of clients ."

Brendan Geraghty